Develop Your Art Department Skills With Hands-On Education

Join us August 9-10, 2024

Shirt Lab Nashville is an exclusive opportunity for hands-on art department education. Only 36 students will be allowed in this limited-seat class. Don't miss out—secure your spot now! Due to the class's interactive nature, we are limiting the number of attendees.

Three instructors, all with decades of experience, will be your guide to understanding the top industry best practices in your art department for:

Art Department Workflow - Sales to Art to Production

Simulated Process Seps - learn to separate files in Photoshop properly

Creating Art with Midjourney - harness the speed and power of AI in your art department.

Students must bring their own laptops with the latest version of Photoshop installed and a working account with Midjourney. As this is not a basic-level class, all attendees should have a solid understanding of these software platforms.

All sessions will be taught and proctored by Dan “Dot-Tone” Campbell, JJ McCampbell, and Marshall Atkinson.

In this class you'll discover:

  • How to speed up your art department workflow.

  • How to get more first-time art approvals from customers.

  • How to incorporate AI into your art department workflow.

  • How to use prompt strategies to use Midjourney for artwork for projects

  • How to prepare files for spot color separations in Photoshop.

  • How to create simulated process seps in Photoshop.

  • How to work with your screen room and production to dial in separations.

Schedule of Events

Friday Night, 8/9

Networking Party presented by STAHLS

Location: TBD

Saturday All Day, 8/10

Shirt Lab LIVE - Nashville

Location: TBD

Saturday Night, 8/10

Celebrate an Awesome Day - Included in the Ticket!

Location: TBD

Hotel Block

TownePlace Suites Austin Northwest/The Domain Area - 2237 W Braker Ln Austin, Texas 78758

( 512)835-6000

Stay where everyone will be hanging out

Informal suites feature Wi-Fi, flat-screen TVs and kitchenettes, as well as tea and coffeemakers.

Amenities include a bar, which serves light meals, an outdoor pool and a 24-hour fitness room, plus a 24/7 convenience store and a coin-operated laundry. Breakfast and parking are available.

** Rooms must be booked by March 31.

Meet Our Speakers

Learn from seasoned veterans in the art and separation game for the decorated apparel industry.  Walk away with the skills and training you need to level up your art department game!

Master Instructor

Dan Campbells bio info.

Master Instructor

JJ McCampbells bio info..

Master Instructor

Marshall Atkinson is one of the most popular thought leaders in the decorated apparel industry.  Focused on delivering practical education that clarifies effective change, you can enjoy best practice tips on many platforms.  

Success Stories with Marshall Atkinson - podcast sponsored by S&S Activewear

Jerzees Adventures in Apparel Decorating - YouTube show sponsored by Jerzees

Stahls’ Heat Press Transformation - YouTube show sponsored by Stahls’

Q&A With Alan & Marshall - Weekly live show

Midjourney Experience - Weekly newsletter for creative professionals using Midjourney

Blog articles - Delivering his take on a variety of topics

Books - Including “Price for Profit,” the leading book on pricing for screenprinting.

Shirt Lab Tribe - Decorated apparel industry mastermind group

Marshall lives and works in Mesa, Arizona.  He frequently contributes to industry magazines and is a popular trade show educator. 

He was recognized for his industry education contributions and was elected to the Academy of Screen and Digital Printing Technologies in 2020.


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